Pinterest Adds ‘How-To’ Pins Making Recipes Easier to Follow
This week Snapchat is adding a new Rich Pin to the service, which allows users to see how recipes, DIY projects and other craft-y things are created through a series of steps.
How-to Pins will do what the name suggests, showing you how-to do things right there in the pin rather than just being presented with a single image. So you don’t have to click out of your Pinterest journey to be able to see how you can recreate that scrumptious green juice or build a great tool shed.
At first these new Pin styles are going to be created in partnership with a number of brands, like Greatist and ELLE, which will be available by searching for them or visiting the brand in question’s profile.
How-to pins will be rolling out to users in the UK from today on the web and Pinterest for Android, with a new iOS update expected sometime soon.